Our proven process for generating qualified leads includes list, playbook, content, inbound/outbound marketing, and sales development representatives. We’ll integrate social media, PPC, email, phone and B2B sales expertise to deliver guaranteed results. Check out our proven outbound marketing process here.
Customer retention + re-engagement
For less than $30/customer, we’ll work with you to develop and execute a 12-month conversation cadence to stay top-of-mind and drive incremental sales. Bi-monthly mini-campaigns combine email, social media and voice to deliver measurable results.
Database building and cleansing
Better leads start with a better list. Whether you’re looking at a new market, or staring at an old database – we can help.
Webinar and event follow up
Let us develop and execute a communication cadence to help you turn webinar leads into sales. Sending one email or forwarding an Excel file to the sales force won’t do the trick.
Voice of the customer (VOC)
Whether you want to understand customer motivation, compare value propositions, evaluate positioning, or even pre-test campaign concepts, we can help. Typically we can find the audience, develop and execute the survey, and deliver results in under two weeks.
Developing and implementing processes for B2B inside sales departments, tactical/field marketing, marketing communications, and strategic marketing organizations relative to B2B lead generation best practices is not easy. Avoid headaches by learning from ours.
We’ve spent over thirty years in B2B lead generation. Learn from:
8.4 million calls made
12.7 million emails sent
3.1 million leads processed
$3.8 billion sales pipeline identified